Resources

Digital Marketing
It is designed as a textbook for management students specializing in marketing. The book discusses various digital media and analyses how the field of marketing can benefit from them.

WordPress Theme Development
WordPress Theme Development Beginner’s Guide will take you through the process of building your first WordPress theme.

Fundamentals of Digital Marketing
It is a comprehensive textbook that cracks the digital marketing ‘code’ with a view to reaching, engaging and serving the ever-changing consumer.